Independent ARCH owners
Owner-operated Type I and Type II homes where the owner is also the caregiver, the bookkeeper, and the marketing department.
Who we serve
Built for Hawaii care home operators.
We work only with operators and owners — from a single Type I ARCH to assisted living and multi-home operations — remotely, on every island. Not families looking for care.
Operators we work with
Independent homes and larger facilities.
Expanded ARCHs
Homes with nursing-level beds, where matching the right resident to the license matters even more.
Assisted living facilities
Larger residences that need steady referral relationships, strong search presence, and fewer manual admissions steps.
Multi-home operators
Owners running several homes who need one view of inquiries, vacancies, and referral sources across the operation.
New operators
People in the State licensing process who want to open with a website, a profile, and a referral list already in place.
Not sure which path fits?
Who we are
A Hawaii-focused growth partner for care homes.
Hawaii Care Home Marketing is one team for the website, search, marketing, outreach, and automation work that care homes usually spread across several vendors — or do themselves at night.
- Focused on licensed care homes in Hawaii, not every kind of local business
- Statewide and remote: Oʻahu, Maui, Hawaiʻi Island, Kauaʻi, Molokaʻi, and Lānaʻi
- License-aware: we market only the care your license allows
- Operator-side only: you hire us, and the work carries your home’s name
Looking for a care home for someone you love? This site is for care home operators — we don’t place residents or help families search.
Islands we serveLicense types
Bring the license you hold — or the one you applied for.
Everything we build starts from the license. We do not issue licenses; Hawaii care home licensing is the Department of Health, Office of Health Care Assurance.
ARCH
Hawaii’s adult residential care home. Type I is generally five or fewer residents. Type II is six or more. This is the house most private-pay families mean when they ask for a small care home.
Expanded ARCH
Licensed to admit people who need a nursing-home level of care, with a nurse involved. A Type I expanded home is generally limited to two residents at that level. A Type II home is generally limited to 20 percent of capacity, unless the Department allows more.
Assisted living
A larger residence under Hawaii Administrative Rules Title 11, Chapter 90. Housing, meals, staff available around the clock, and a plan made with the resident.
Mainland RCFE and residential assisted living
California licenses assisted living and board-and-care as an RCFE; residential assisted living is the small-house name used elsewhere on the mainland. Hawaii does not use those words on a license. If you are a mainland operator opening in Hawaii, we work from the Hawaii license you apply for.
Operators should confirm license details with the Department of Health, Office of Health Care Assurance.
See what would fill your beds.
Bring the license, the open beds, and whatever you have online today. In one walkthrough we tell you what we would fix first, what we would build, and what we would leave alone.